3/21/2023 0 Comments Cooler screens![]() Products were mislabeled, mismatched, or missing very basic information.” “I spent many hours in cooler aisles trying to sell more tea and witnessed an extremely disappointing consumer experience. “My consumer and technology background, combined, gave me the insight to recognize a problem in the cooler aisle,” says Avakian. With more than fifteen years as a CPG brand owner, and nearly ten years of IT experience before that, Avakian was in a unique position to identify a need for better in-store shopping experiences for consumers. Identifying a need for a better shopping experience Here are a few examples of the ads that are currently available:įrom left to right: full door ad, multi-door (wall) ad, banner and middle hotspot ads-source: Cooler ScreensĬlickZ recently spoke with Cooler Screens’ co-founder, Arsen Avakian, to learn more about how this fascinating new technology works for retailers, brands, and shoppers. The screens also serve as a digital ad platform for brands who can buy ads of various types and sizes which appear on the screens as people shop. They do this via the use of smart screens embedded in cooler doors within the stores themselves.
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